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Loss of Monopoly on Exclusive Products
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Loss of Monopoly on Exclusive Products

Flipkart previously benefited from exclusive partnerships, notably with Motorola smartphones. As Motorola began selling through Amazon as well, Flipkart lost exclusivity and was forced to cut prices to stay competitive.

Notable Brand: Motorola Issue: Loss of product exclusivity to Amazon
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  • Flipkart previously benefited from exclusive partnerships, notably with Motorola smartphones. As Motorola began selling through Amazon as well, Flipkart lost exclusivity and was forced to cut prices to stay competitive.

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